We built what
we wished
existed.
AtlasAscend was founded by practitioners who were frustrated by the gap between what AI consultancies promised and what they delivered.
Too many engagements end with a beautifully formatted strategy deck and nothing in production. We built AtlasAscend on a different model: we only win when you win.
We work with a small number of organisations at a time, going deep rather than wide. Our team comes from McKinsey, FAANG, and category-defining startups — people who know both the strategy and the code.
Digital projects delivered since 2010
Years of hands-on experience
AI systems in production for our clients
Honest advice — even when it costs us a sale
How we work
Outcome obsession
We don't measure our work by deliverables. We measure it by what changes in your business. If you can't point to a number that moved, we haven't done our job.
Earned opinions
We have strong views on what works and what doesn't — and they come from building real systems in production, not from vendor briefings or conference talks.
Appropriate honesty
We'll tell you when AI is the wrong tool. The long-term relationship is more valuable than the short-term sale. Our reputation is our only asset.
Deep partnership
We don't work with many clients at once. When we take on an engagement, we're all in. Our team becomes your team until the work is done and the results are proven.
The people
behind the work
James Alderton
Founder & AI Strategy Lead
Former McKinsey data & analytics practice lead. Built AI strategy functions at two Fortune 500 companies before founding AtlasAscend.
Sasha Moreau
Head of AI Engineering
12 years building ML infrastructure at scale. Led ML platform engineering at a €2B fintech before joining to run the technical side of our practice.
Priya Nair
Head of Implementation
Product and delivery leader who has shipped AI products in healthcare, legal, and financial services. Expert in moving fast without cutting corners.
Let's buildsomething together.
We take on a limited number of new engagements each quarter.